funny bit from Jon Stewart and a GREAT example of "rational ignorance" among voters

If you only watch a portion of this, check out the rational ignorance part at 6:20.

In a nutshell, "rational ignorance" among voters is rational because most of us only have a vote and $100 to give to a candidate. So, why bother researching the issues, etc. It makes more sense to vote on a single issue-- or to vote by party-- most of the time, because the costs of getting informed are far greater than the benefits.

It's also funny that Stewart works in a reference to Rep. Etheridge too!

The Daily Show With Jon Stewart	Mon - Thurs 11p / 10c
www.thedailyshow.com
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